March 2013
52 posts
Bye Bye SX - Our final takeaways →
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Last SXSW Panel, BuzzFeed
We are sad to end our #SXSW experience today but to conclude, we saw Jonah Peretti, BuzzFeed CEO and Founder talk about the next wave of innovation in media.
Takeaways include:
- Learn from the mormons - have an idea and a good way to share it
- Understand the platform - different content spreads on Google vs Facebook; know where your content should love
- The big shift to social is coming...
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Shaq Attack
Today the ladies of Integrate saw Shaq speak with Brian Solis and were completely surprised by what they learned. Here are three of Integrate’s favorite Shaq facts:
1. Shaq does all of his own tweets: Shaq told the packed audience at the Long Center how important it is for him to be real both in his every day life and online. Something our team believes in too.
2. Shaq spends wisely: Did...
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“It would take more than 7 years to read the more than 25 million Wikipedia...”
– Mashable
JASH →
“The most important thing at the intersection of social media and news is high...”
– Rachel Maddow, The Rachel Maddow Show
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“We have to create cultures that are fundamentally humanistic and caring.”
– John Mackey, CEO of Whole Foods
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“You can have the most healthy life possible, but it probably means you’ll...”
– John Mackey
“Business is fundamentally noble because it lifts humanity. It’s...”
– John Mackey, CEO of Whole Foods
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“The US has fallen from #3 in economic freedom to #18 in the world in economic...”
– John Mackey, CEO of Whole Foods
“150 years ago, 14 of our 29 states has legalized slavery. 100 years ago, women...”
– John Mackey, CEO of Whole Foods
“The approval rate of big business in America last year was 16%. The approval...”
– John Mackey, CEO of Whole Foods
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“Comments are the path to conversation which leads to conversion.”
– @ronjdub
Sources in the Social Media Age
Our first panel of the day today gave us some great insight into how journalists live on social media, and how they search for sources for their stories via these platforms. There were so many great conversations around what makes a source credible (is it a large social media following?) and how public metrics fuel their content.
We wish there were more PR panels at SX!
“In a way, social media is kind of like Craigslist for sources.”
– Greg Galant, MuckRack
Free SXSW →
In Austin and badgeless during SxSW? Don’t fret, just read.
“Mobile is an access point, not a channel.”
– Dennis Maloney - VP Multi-Media Marketing, Dominos
Why is Quiznos on mobile?
Basically.. 67% of consumers will use their smartphones to find store locations. And, 41% use their phone to find and use coupons.
But really it’s for geotargeting.
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The Great Austin Migration: We Heart Wifi: A Wifi... →
thegreataustinmigration:
via Fred Wilson’s AVC.com blog:
One of the biggest problems at SXSW is lack of a good mobile data connection. The carrier networks are overloaded by the sheer density of people using their phones. And the SXSW WiFi is similarly overloaded. This year, there will be a third option.
Look…
Wifi solution!
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