Posts tagged camille styles

What We’re Learning: The Future of Lifestyle Media

Jessie, Jenny and Stephanie here at “The Future of Lifestyle Media” panel (our first one of the week) and we’re learning A LOT! This panel features Camille Styles of Camillestyles.com, Andrew Wagner of Krrb, Grace Bonney of Design Sponge and Tolly Moseley of Austin Eavesdropper. 

A few things we’ve found interesting and/or appreciated hearing thus far:

  • When blogging: BE the SOURCE, or, rather, be the place where content is created and continuously focus on solid content. 
  • Part of being a good producer of content is knowing when to stop and what’s important to say. 
  • In media or when blogging: don’t try to fake it or own a voice that isn’t yours. Use your own, REAL, voice. 
  • With different social media tools (Pinterest and more): be strategic and know when and where to use those tools and choose which tools to use based on this strategy. 
  • Be yourself. If one social media channel works best for you or feels most comfortable, use that and stick with it.  Don’t use tools that don’t allow you to be yourself or represent your voice. 

— Contributed by Jenny Selber

Blog Lovin’

I’m a pretty big blog reader, and for the most part, I don’t discriminate. I love reading about food, fashion, travel, PR industry trends, books, cats…you name it. Imagine my surprise when I stumbled upon a session by Emily Schuman, creator and editor of the ever-popular Cupcakes and Cashmere. Her solo presentation (Tuesday, March 13 from 3:30-4:30 at The Driskall) will cover the ins and outs of building a true connection with your audience through blogging, how her experiences as a blogger stemmed into a lucrative book deal, and how remaining authentic to her own personal style has turned her blog into an established brand and business. Pretty interesting, eh? With more than 50,000 Facebook followers, and a new guest-blogging deal with Estee Lauder, this girl knows her stuff, and I’m so excited to be able to hear her speak Tuesday.

There are so many other of my favorite bloggers attending as well-like Camille from Camille Styles, Grace Bonney of Design Sponge, and Tolly Moseley from Austin Eavesdropper (their panel is Friday, March 9th from 2:00-3:00 at The Sheraton). If you don’t read these blogs already, hop to it. You won’t be sorry.

                   one of my favorite Emily looks via Cupcakes and Cashmere

— Contributed by Jessie Boone